AI & Data Driven Enterprise
Overview
The AI and data landscape is entering a decisive new chapter. After years of pilot initiatives and isolated innovation, organizations are now shifting toward strategic, scalable investments that unify data modernization, analytics, and AI capabilities.
According to IDC, AI spending across the Middle East, Türkiye, and Africa is projected to reach USD 25.9 billion by 2029 growing at 42% CAGR, reflecting the strategic importance of the technology. As the global adoption of Generative and Agentic AI accelerates, success increasingly depends on how effectively enterprises can harness, govern, and activate their data.
Join Us
This exclusive IDC Digital Event brings together senior IDC analysts and technology executives to explore the latest trends shaping AI adoption and data-driven innovation. Through keynote presentations, expert panels, and interactive discussions, attendees will gain the insight needed to avoid missteps, create value quickly, and ensure that data and AI work together as strategic assets across both IT and the business.
Agenda
AI & Data Driven Enterprise
One Day Event
11:00AM
Welcome Address
11:05AM
IDC Keynote: Building Intelligence that Creates Real Value
11:20AM
The Next Competitive Edge: Data, AI, and Enterprise Reinvention
11:35AM
AI and Data Security: Safeguarding the Digital Core
11:50AM
Data Sovereignty
12:05PM
Presentations
Focus on Middle East
12:05PM – 12:15AM
Presentation by Gold Partner 1
12:15AM – 12:25AM
Presentation by Gold Partner 2
12:25AM – 12:35AM
Presentation by Gold Partner 3
Focus on Africa
12:05AM – 12:15AM
Presentation by Gold Partner 4
12:15AM – 12:25AM
Presentation by Gold Partner 5
12:25AM – 12:35AM
Presentation by Gold Partner 6
12:35PM
Summary & Takeaways, IDC
12:45PM
Close of Event
Speakers
Bob Parker
Senior Vice President, Enterprise Applications, Data Intelligence, Services, and Industry Research
IDC
Read Bio
Bob Parker
IDC
Senior Vice President, Enterprise Applications, Data Intelligence, Services, and Industry Research
Bob Parker is a Senior Vice President responsible for several areas of research at IDC. Bob leads the global industry research teams which includes coverage of healthcare, government, retail, energy, manufacturing, and financial services as well as a cross industry group looking at emerging topics such as blockchain and robotics. Additionally, Bob leads our teams in the enterprise applications space, services, and the IDC coverage of data intelligence which includes coverage of artificial intelligence.
Bob has been conducting industry research for over twenty years including five years at AMR Research before joining IDC. Prior to entering the research field, Bob spent over fifteen years in various Information Technology and Operational management roles in the manufacturing industry including serving as the Chief Information Officer at Eastern Technologies, a defense contractor.